Senior lecturer in English at Trakia University, Department of “Social Sciences and Business Language Training”, since 2018 PhD student at the Department ofi “Economic Sociology”, UNWE. Her research interests are in the field of sociology of identity, linguistics, ethnopsycholinguistics, entrepreneurship, innovation, creative industries, Bulgarian folklore, sociolinguistics, ethnolinguistics, cognitive linguistics, cultural and creative industries, heuristics. Member of the Bulgarian Sociological Association.